Thursday, February 14, 2008

Tv commercial blog

I chose this television commercial not just because I thought it was a good commercial but also because my boyfriends in the army, so I love watching army stuff. This commercial is directed towards guys between 18 and 25 I believe. After 25 if you’re still playing video games religiously because you don’t have a job that might be a problem but I guess this can be veered toward them too then. This ad is trying to convince boys to become men by joining the army. This will make them “army strong.”
These boys in this ad are playing a video game with army people in it, when the army guy appears on the screen and seems to be talking to them. He says “You look like you’re really into this. You guys want a real challenge…” Then the commercial goes on talking about what you do in the army and shows these boys interesting things that they do. It is a convincing video considering it talks about the benefits they get afterwards like going to college and the army helping to pay for it.
This video shows women and men in the film but if they wanted it to be great they would have put a woman playing video games too. Or maybe they could have had a woman doing something other than video games so that more women would be interesting just like the men because when you first look at the ad you think it’s towards men and only men. This ad simply says to just call and find out information about it. It was a quick commercial but gets the point across.

Internet blog # 2

The Geico advertisements, in every way make me laugh. They are always enjoyable and entertaining. I chose to talk about this one because I heard one on the radio I really enjoyed so I looked up some commercials online. This ad is from the internet and is very adorable. First things first, the gecko is just very cute and makes the commercials fun. He has an awesome accent that women are attracted to, which makes it perfect. This little gecko is basically exciting for every one in a family; kids, wives and even husbands.
Now they chose a very good scenery if you ask me. The beach is a very relaxing place which makes the viewers also feel relaxed and interested. This ad comes straight out and says they help people save money which is what the world likes. Why not come out and say something to attract your listener right away? Then he goes on and talks about how he was invited to their wedding just because they saved so much money on their car. He was even asked to be the best man he says. This is showing the viewer how much people love this company and becomes part of the family.
He ends this ad by talking about friends and giving away money. Yhe point he is trying to get across with is a simple and fun ending and of course they use their slogan to finish it off, “Geico. 15 minutes could save you 15 percent or more on car insurance.” Nice clean ending and gets the point across. Who wouldn’t want that; Simple and easy.

http://www.youtube.com/watch?v=MQvr1TWvldU&feature=related

Sunday, February 3, 2008

Internet blog

The advertisement I chose was from the internet; one of the new apple iphone advertisements. I thought the advertisement was plane and pretty lame if you ask me. Yes, it was short, simple and showed a good image but it didn’t seem that interesting. If I saw this ad I would have probably exed out of it and moved on to the next one. They can think of better things to do. This ad only shows us one aspect that the phone is capable of doing; looking on the internet for the whether. A good advertisement company would have made the man a little more interesting and not so much blah and korny. Although, this man seems very straight forward and to the point I believe some how it could have been better.
In this advertisement the black background worked but didn’t do much for the ad. In my opinion he should have been in the airport the whole time instead of just in front of the apple background. It would have made it more catchy and interesting to watch. They did have him dressed up nicely and he was clean cut in his uniform. His eye contact was good. He also spoke like he was having a conversation which I thought could have been a catchy aspect of the commercial but it just didn’t seem great to me for some reason. I most likely would have liked them to show something more up beat with the phone rather than just the whether because who’s phone cant go on the internet and check the whether?